The cover is debossed with the Neuroplanner logo and name. It’s about the same tension as a Moleskine, but the elastic is a nicer quality with a slightly plush texture. This is looser than I prefer, but I guess that leaves a lot of room for your planner to bulk up with use. There’s a soft elastic band on the back cover to hold the planner closed. The navy or black cover is vinyl (aka “vegan leather”) and there’s a notch in the spine so you can slip a pen in and carry it without needing an external pen loop. The designer, Kar Villard, projects a normative female identity, and from the tone of the planner this seems like a personal project in which she is speaking to other humans just like her. In addition, the advice sections talk about “dating too many men,” “the cute guy who always sits in the same spot in the cafe,” and the attraction of “his hair and the smell of a good aftershave,” so although the cover colors are gender-neutral the overall tone of the planner definitely seems aimed at humans identifying as women and who perform normative heterosexual femininity. The bookmark colors mean that 5 out of 5 male Kiwi tradies in my impromptu focus group would not be prepared to use it (because fragile masculinity and peer pressure, aka bullying). The planner has two ribbon bookmarks in coral and powder blue. It’s an undated A5 planner – so the exact same size as a Hobonichi Cousin – with a Monday start for both weekly and monthly spreads. Singaporean designer Kar Villard currently has a second edition running on Indiegogo, although with 3 days left to run this hasn’t yet gained enough traction to be funded. This would be a great planner for someone heading to college for the first time, or who hasn’t yet explored productivity, task management, and goal setting. It’s more of a productivity guide, as the weekly/monthly planning pages are interspersed with what is literally a small book on how to run your life and priorities. I joined the Kickstarter for this planner last year, but it turned out to not be a planner I wanted to use in 2018.
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